Amazon India has witnessed an 84 per cent year-on-year (Y-o-Y) increase in sales of hallmarked gold jewellery and posted a 5-fold spike in demand during the first two days of its ongoing Amazon Great Indian Festival (AGIF) sale event, which started on September 27. This demand is for brands such as Malabar Gold and Diamonds, PN Gadgil Jewellers, Joyalukkas, PC Chandra and KISNA, among others. According to current trends, customers buy fine jewellery starting at Rs 2,000 in the silver category and shell out up to Rs 40,000 for gold and diamond jewellery. In the last year, Amazon has seen more customers opt for 14 Karat purity.
They saluted 'the hands that weave timeless stories'.
Namrata Thakker picks her favourite looks and asks you, dear reader, for your opinion too!
Aditi is Deepika's fan when it comes to Indian wear.
Trisha's on-screen fashion is rather extravagant, true to her royal character. Off-screen she has a friendly, girl-next-door style, who will woo you with her traditional Chennai silk saris and modern glamour.
You can also channel your inner diva like Aditi Rao Hydari in a stunning sharara set or take inspiration from Tejasswi Prakash in a twirly skirt and choli.
Not just colours, flaunt your style with these simple fashion tips.
Sreejita De has named her brand #sreejitadeSupremacy.
Planning to revisit the timeless Sari on coming festive days in the weeks ahead? Turn to these showbiz celebs for inspiration.
Designer Rohit Bal, a pioneer who helped put Indian fashion on the global map and dressed celebrities at home, Hollywood and elsewhere, died on Friday night at a south Delhi hospital following a heart attack. He was 63.
A ruthless Iga Swiatek slammed the door shut on German lucky loser Eva Lys with a 6-0 6-1 win on Monday to breeze into the quarter-finals of the year's opening Grand Slam for the second time.
The colour of the day is red, symbolising the vigour of this auspicious occasion and making it the perfect time to 'paint the town' in this dramatic hue!
If you're looking for some fashion inspiration this Durga Pooja, Namrata Thakker has got you covered.
Chennai-born Indian-American businesswoman and musician Chandrika Tandon, 71, won a Grammy in the Best New Age, Ambient or Chant Album category for her album Triveni, a blend of ancient chants and world music, at the 2025 Grammys.
Star Indian javelin thrower Neeraj Chopra on Saturday roped in Jan Zelezny, one of the greatest the sport has produced, as coach to help prepare him for the upcoming season.
Uthappa also spoke on India's four-match T20I series against South Africa saying the contest would help Sanju Samson consolidate his position in the team after his splendid show against Bangladesh.
Drumstick leaves is widely used in many South Indian recipes.
Each of Navratri's nine days has their own colour and the hue associated with Day 1 is yellow.
She has shed the girl-next-door image for a bold avatar.
Bollywood's divas have been giving us #FashionGoals for the Ganpati festival.
The Kardashians serve as a blueprint for The Tribe's own journey, observes Shristi Sahoo.
Rohit Sharma, Hardik Pandya and Jasprit Bumrah flaunted their new jersey as Mumbai Indians launched their new kit for IPL 2024.
Rediff.com's Mayur Sanap asked the actor about her love for fashion, her idea of dating and more...
Traditional textile and art forms are being adapted into modern-day garments, ranging from the super-luxurious to the casual.
Kareena Kapoor and Saif Ali Khan have been living in their Bandra apartment in north west Mumbai for a few years now and it's got everything one could ask for.
Sukanya Verma curates a Navratri special playlist just for you to give those festivities a touch of Bollywood style dazzle.
This year's London Fashion Week -- LFW has been dazzling fashion lovers for 40 years now -- proved how India is shining on the global fashion stage, says Rediff.com's Shristi Sahoo.
She likes her glamorous side but confesses that she is 'always traditional at heart'.
A fragrant, spiced yoghurt-cashew curry is the place for fillets of rohu.
Uzbekistan lives comfortably in several centuries but is also a forward-looking nation, Deepa Gahlot discovers on a visit to this Central Asian country.
Afsar Dayatar/Rediff.com worked hard through the year to capture movie stars on camera, and here are some of 2023's most entertaining moments.
Vidya Balan paid tribute to legendary singer M S Subbulakshmi on her 108th birth anniversary by recreating some of her iconic looks.
The youngsters in the side couldn't have got a better mentor than 'King' Kohli himself to guide them with his words of wisdom.
Both she, and her fashion choices, are as cute as a button.
